by Erick Castillo | Feb 27, 2025 | Blog, Branding, Security, SEO, Traffic, Trends, Web Design, WordPress
The word ‘web design’ is a lot like the word ‘snow’ to an Eskimo Inuit. They say that the Unuit have over 50 words to describe the word snow, which makes sense given their relationship with the environment. They need to describe what type of snow is good for building...
by Erick Castillo | Feb 21, 2025 | Blog, Resources, Traffic, Web Design, WordPress
We’ve all heard urban legends of people whose long-forgotten Star Wars figurines are worth thousands of dollars or the lucky guy who bought a $5 picture at a sale that ended up being a long-lost Renoir. Your mom may have thrown out your toys but don’t despair. It’s...
by Erick Castillo | Feb 17, 2025 | Blog, Conversions, Web Design, WordPress
Web Designers usually adopt one of two approaches when they build a website. Either they subscribe to the idea of ‘design first’ or ‘content first.’ However, design first does not meet the needs of the users. Content first is a bad website strategy because it fails to...
by Erick Castillo | Feb 16, 2025 | Blog, Resources, SEO, Traffic, WordPress
We have a morbid fascination with stories involving lost opportunities. Who hasn’t heard of someone who picked up a valuable item for almost nothing at a garage sale? Or the heir who discovers that his deceased relative never threw away his old baseball cards. What...
by Erick Castillo | Feb 11, 2025 | Blog, Resources, WordPress
The purpose of this article is to explain what a custom website page template is, how it works and how it applies to your website project.But before we get into exactly what a page template is, let’s talk about why you need to know what it is.What is a Custom Website...
by Erick Castillo | Feb 10, 2025 | Blog, Branding, Conversions, Resources, SEO, Traffic, Web Design, WordPress
Introduction: Why Boston’s street systems are so bad and how that relates to your website redesign projectIf you have an existing website and are thinking of a redesign, I’m about to share with you one of the biggest mistakes most people make and how to avoid it.But...
