Have you wondered how to choose a domain name for your business? Some people spend hours trying to come up with the perfect phrase. Others just punch in words until they find one that’s available. What about those that try to be clever? You’ve seen them – a dog...
The word ‘web design’ is a lot like the word ‘snow’ to an Eskimo Inuit. They say that the Unuit have over 50 words to describe the word snow, which makes sense given their relationship with the environment. They need to describe what type of snow is good for...
You build a brand identity with more than just a name and a logo. Rather, branding is the whole STORY of who you are. Branding includes the LOOK, PURPOSE, and PERSONALITY of your business and it’s important that your branding stays consistent both online and...
There are a number of steps involved in building your business online. Find out where web design falls in that timeline and what you must do beforehand and what happens afterward. This can help you develop realistic expectations for your web design project. It...
Back in the day, Seinfeld aired one of its most memorable episodes, titled “Master of Your Domain.”We won’t go into the specifics but the gist was that there was a bet to see who could stick to a plan without succumbing to impulse or temptation. The person who...
Every year or two, “experts” come out of hiding and spout off about the death of web design. Then, after stirring things up, they slink back to their corners and business continues as usual. Web designers continue to develop proposals, accept new clients, and...
Introduction: Why Boston’s street systems are so bad and how that relates to your website redesign projectIf you have an existing website and are thinking of a redesign, I’m about to share with you one of the biggest mistakes most people make and how to avoid...
Why WordPress Website Design for Your Business?If you have questions about WordPress web design you’re in the right place.But first I wanted to talk to you about the Medieval crossbow, how it was outlawed by the Pope and why that relates to choosing it for your...
website design rfpHOW TO WRITE AWEBSITE DESIGN RFP(REQUEST FOR PROPOSAL)In this article we shall outline what you need to know about a website design RFP (request for proposal). We shall also give some pointers and tips to consider when making a website design...
How do consumers pick between one provider and another? After all, there are a lot of similar products out there to choose from. The answer is branding. Branding differentiates one website from its competitors. This sounds elementary, but very often companies...
Business owners need to keep an eye on their bottom line. For the short-sighted entrepreneur, this means purchasing a cheap website. But, for those with vision, they know that their website is a tool for business growth. Instead of shopping for cheap websites,...
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Holiday Shopping Trends for Small Business Owners: What You Need to Know! Ever felt like the holidays sneak up on you? One minute you’re enjoying a warm cafecito, and the next, it’s time to deal with the holiday shopping rush. And if you’re in marketing or running a...
The Shift to Video Advertising: What It Means for Your Business Ever feel like your marketing efforts just aren't cutting it? You’re not alone. Many small business owners in South Texas, especially around McAllen, find themselves struggling to grab attention in an...
Title: Unlocking Success: 7 Game-Changing Metrics for Your Healthcare Marketing Ever felt like your healthcare clinic’s marketing is just spinning in circles, not really moving forward? Or maybe you’re asking, “Why aren’t new patients responding to my ads?” You're not...
Overcoming Content Creation Challenges: A Guide for South Texas Business Owners Have you ever stared at your computer screen, frustrated that inspiration just isn’t coming? You’re not alone! Many small business owners in South Texas feel overwhelmed when it comes to...