by Erick Castillo | Feb 17, 2025 | Blog, Conversions, Web Design, WordPress
Web Designers usually adopt one of two approaches when they build a website. Either they subscribe to the idea of ‘design first’ or ‘content first.’ However, design first does not meet the needs of the users. Content first is a bad website strategy because it fails to...
by Erick Castillo | Feb 14, 2025 | Conversions, SEO, Web Design, WordPress
The buyer’s journey looks different depending on the type of business involved and the industry in which it operates. For some, the leads are generated before anyone ever visits their company website, but for others, the site is their primary lead generator. Knowing...
by Erick Castillo | Feb 10, 2025 | Blog, Branding, Conversions, Resources, SEO, Traffic, Web Design, WordPress
Introduction: Why Boston’s street systems are so bad and how that relates to your website redesign projectIf you have an existing website and are thinking of a redesign, I’m about to share with you one of the biggest mistakes most people make and how to avoid it.But...
by Erick Castillo | Feb 4, 2025 | Blog, Conversions, SEO, Web Design, WordPress
Web designers put a lot of effort into the design of a website header, but all too often, the website footer is nothing more than an afterthought. It is true that the header will create the first impression with your visitors. But, it is often in the footer where...
by Erick Castillo | Jan 30, 2025 | Blog, Conversions, SEO, Traffic, Web Design, WordPress
Hiring a professional website designer isn’t cheap. The cost of working with a design firm can start at $5,000 and go up from there. So, why then would you pay so much money for a new website when you could use another service such as Squarespace, Wix, and Weebly and...
by Erick Castillo | Jan 19, 2025 | Conversions, Traffic, Web Design, WordPress
What’s your website’s bounce rate? Is it too high? How do you reduce bounce rate?If you can reduce your bounce rate, you can get more visitors coming to your site and make more money.If your website is making money right now, this will help you make more money.What is...
